My house hasn’t sold in months, should I change my Agent?
In most cases, the answer is no, you should not change your agent just because your property hasn’t sold in months. The primary reason a property remains unsold is typically the asking price. It’s possible that the original price was too high for the current market. Property markets are dynamic, influenced by factors such as economic conditions, buyer demand, and competition from other properties.
If your property is priced above what similar properties in your area are selling for, it may deter potential buyers and result in extended market time. Rather than immediately considering a change of agent, I strongly recommend that you take the following steps:
Re-evaluate Your Asking Price
Work closely with your current agent to analyse the market and compare prices of recently sold properties in your area. Adjusting your asking price to reflect current market conditions can make your home more attractive to buyers.
Evaluate Your Marketing Strategy
Ensure your property receives the exposure it deserves. Discuss marketing tactics with your agent, such as online listings, professional photography, virtual tours and open house feedback. Effective marketing can significantly impact the visibility and appeal of your property.
Consider the Presentation of Your Property
Assess the condition and presentation of your home. Simple improvements, such as tidying, staging, and minor repairs, can enhance the property’s appeal and potentially increase its value.
Discuss Feedback
Ask your current agent for feedback from potential buyers who have viewed your home. Their comments are likely to provide valuable insight into areas that need improvement.
BE PATIENT
Property transactions often take time, and the right buyer may not have come along yet. Patience is essential in the selling process. If the price is about right, then it comes down to time.
Review Your Contract
Before considering a change in agents, review your current listing agreement and discuss your concerns with your current agent. You may need to wait until the contract expires before making a change.
Changing agents should be a very considered decision and isn’t necessarily the answer to an unsold property. By working closely with your current agent on pricing and marketing strategies, you can maximise your chances of a successful sale.
Only after careful consideration and discussion should you explore the possibility of changing agents, bearing in mind that the key to a successful sale is often to adapt your property to market conditions, while setting your price according to market expectations.
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Author – Craig Douglas
Please Note: The information contained in this document is for general information purposes only and does not constitute legal advice. The laws and regulations governing the sale of property in Queensland are complex and constantly changing. It is important to seek the advice of a qualified property lawyer or conveyancer before making any decisions about the sale of your property. This document does not take into account your individual circumstances and may not apply to your situation. By reading this document you agree that you have not relied on the information contained herein and that you will seek independent legal advice before taking any action.
Are you ready for a casual chat about selling your Gold Coast home?
Let’s get you Selling
LET’S GET YOU SOLD
Phone me now for a chat, Craig Douglas 0418 189 963
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THE AGENT YOU KNOW
Some of the suburbs that I proudly sell homes in:
Surfers Paradise
This page was proudly created by Craig Douglas, your local independent Gold Coast real estate agent, working for a Boutique Real Estate Agency. Selling residential and commercial properties, from those that are awe-inspiring, through to a diamond-in-the-rough, otherwise known as a “renovator’s delight“.
I negotiate and sell on behalf of property owners who want to get the best possible price with the least amount of hassle. Let’s talk about the process of selling your property over a coffee to get you started – 0418 189 963
